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useful info

You're busy. We're all busy these days. Lots to see and lots to do. So, we'll keep this brief. A few years ago, our friends over at WPR were happily doing their PR thing but kept getting asked to "help out" on the digital side of thing for clients – like write the words for the website because the digital agency weren't so great at writing copy anyone would want to read, or ask some journalists for some backlinks because the SEO team didn't have the contacts with the online press.



We didn't mind. We're flexible, friendly and will always help out where we can. But it did seem a bit silly. Clients were paying twice – and we hate to see money wasted.

So, we recruited wisely and sensibly, thought laterally and thought big. And before we knew it, we were getting clients to the top of Google.


Boundaries are blurred when it comes to digital marketing, so we don't have any. We can do the tecchie bits that not many people want to and the nice bits that everyone sees.

And we do it all without smoke and mirrors. Clients say they like us because we don't blind them with science. We are honest, down to earth, passionate - and our results speak for themselves.

 

 

 

Digital Dictionary

When PR people reference digital and online PR just what on earth are we talking about? It’s not all smoke and mirrors, we promise. And, to prove it, please find below some helpful definitions we have provided of all that’s essential within the digital world. Enjoy!

 

ALGORITHM

ADWORDS

ABOVE THE FOLD

ALEXA

ANCHOR TEXT

BACKLINK

BLOGROLL

CLICK-THROUGH RATE

CONVERSION RATE

COST-PER-CLICK

HITS

HTML

KEYWORDS META TAG

LANDING PAGE

LINK POPULARITY

NATURAL LISTINGS

OFF PAGE SEO

ON PAGE SEO

PAGERANK

QUERY

SEO

TAG CLOUD

TECHNORATI

TRAFFIC

WIKI

WIDGET

 
 
 


Shaping the conversation
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